Graphic Designer

apartmentBright Search Recruitment (Pty) Ltd placePolokwane calendar_month2026/04/14

Job Title: Graphic Designer (Hospitality)
Department: Marketing / Sales & Marketing
Reports To: Marketing Manager / Brand Manager

Location: South Africa (Hotel, Lodge, Resort, or Hospitality Group)

Job Purpose

To create visually appealing and brand-consistent design materials that support marketing, advertising, and guest engagement initiatives across all hospitality platforms.

Key Responsibilities

Design & Creative Development

Design marketing collateral including brochures, flyers, menus, posters, and signage
Create digital assets for websites, email campaigns, and social media platforms
Develop brand-aligned visuals for promotions, events, and seasonal campaigns
Ensure consistency of brand identity across all properties and touchpoints

Digital & Online Content

Design social media graphics, banners, and online advertisements
Assist with website layout design and updates (UX/UI considerations)
Create engaging content for platforms such as Instagram, Facebook, and LinkedIn
Work with digital marketing teams on campaigns and analytics-driven design

Branding & Corporate Identity

Maintain and evolve the companys visual identity and brand guidelines
Ensure all designs align with the hospitality brands tone, luxury level, and guest experience
Support rebranding or new property launches where applicable

Collaboration & Stakeholder Engagement

Work closely with marketing, sales, and operations teams
Liaise with printers, suppliers, and external agencies
Interpret briefs and deliver creative concepts within deadlines

Production & Quality Control

Prepare artwork for print and digital publication
Ensure accuracy, high quality, and consistency of all design outputs

Manage multiple projects and deadlines effectively

Minimum Requirements
Qualifications
Diploma or Degree in Graphic Design, Visual Communication, or related field
Experience
25 years experience in graphic design (hospitality or lifestyle industry preferred)
Portfolio demonstrating creative and branding work
Technical Skills
Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign)
Basic knowledge of web design tools (e.g., WordPress, Canva, or Figma)
Understanding of print production processes

Basic video editing/motion graphics (advantageous)

Key Competencies
Strong creativity and attention to detail
Ability to work under pressure and meet deadlines
Excellent communication and teamwork skills
Strong understanding of branding and visual storytelling

Time management and organisational skills

Knowledge & Industry Understanding
Understanding of the South African hospitality market
Awareness of current design, travel, and lifestyle trends

Knowledge of guest expectations in luxury and leisure environments

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