Sales Executive Trade Marketing & Digital Outdoor Media

apartmentThe Legends Agency placeJohannesburg calendar_month 
Sales Executive Trade Marketing & Digital Outdoor Media

Johannesburg (Hybrid office & client-facing) | R35 000 base + commission

About Our Client

Our client is a leading South African out-of-home (OOH) media owner, curating innovative outdoor and digital media solutions for brands across airports, malls, highways, and premium lifestyle destinations. With a strong focus on innovation, data-driven insights, and creativity, the company continues to redefine how brands connect with audiences in high-impact environments.

The Role: Sales Executive Trade Marketing & Digital Outdoor Media

This role focuses on growing revenue across non-traditional digital platforms such as Africa Padel and Shell Forecourt networks. You will play a key role in driving digital OOH advertising sales, building strategic partnerships, and translating brand and trade marketing objectives into effective campaigns.

The position suits a commercially minded, well-connected sales professional with strong agency and retail marketing experience.

Key Responsibilities
  • Identify, approach, and onboard new clients, focusing on trade marketing and retail brands.
  • Build and maintain strong relationships with brand, agency, and retail decision-makers.
  • Drive advertising sales across digital and outdoor media platforms.
  • Develop tailored proposals and compelling pitches aligned with client objectives.
  • Collaborate with creative and operations teams to ensure flawless campaign execution.
  • Monitor performance and provide actionable campaign insights.
  • Track market trends and competitor activity to inform strategy.
  • Represent the business at industry events and networking opportunities.
About You
  • 3 - 5+ years of experience in media, advertising sales, or trade marketing (OOH or digital media preferred).
  • Background in or exposure to advertising agencies (brand management or client service advantageous).
  • Strong understanding of trade marketing, shopper behaviour, and retail dynamics.
  • Proven track record of achieving and exceeding sales targets.
  • Exceptional communication, presentation, and negotiation skills.
  • Highly driven, proactive, and commercially astute.
  • Strong network within marketing, retail, and agency sectors.
  • Confident working in a fast-paced, evolving media environment.
  • Proficient in MS Office, PowerPoint, and CRM platforms (HubSpot or similar).
Package
R35 000 base salary + commission
Laptop provided
Travel reimbursement for client meetings and site visits

Excellent growth potential within a forward-thinking media group

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