Digital Marketing Coordinator
My client is seeking a dynamic Digital Marketing Coordinator responsible for developing, implementing, and optimizing multi-channel digital campaigns. This role aims to maximize the organizations online presence, engagement, and ROI through strategic digital initiatives across all platforms.
Key Responsibilities: Plan and execute website, SEO, email marketing, social media, display advertising, and content campaigns.
Assist the Marketing Manager in planning property-specific marketing initiatives and events.Coordinate the production of artwork, source images, and review copy for consistency and brand alignment.
Design, build, and maintain engaging social media profiles, developing shareable content to increase brand and property awareness.
Develop and implement content marketing strategies across digital channels.
Research emerging online media opportunities, including mobile platforms, blogs, and forums.
Develop SEO strategies to increase website traffic and visibility.
Utilize web analytics to monitor performance, generate reports, and recommend improvements.
Manage paid online media placements, tracking performance and optimizing spend.
Drive targeted traffic and leads via social networks and digital campaigns.
Create and update property content on external web directories.
Coordinate monthly marketing reports, ensuring deadlines are met, and analyze ROI for digital initiatives.
Requirements
Minimum Requirements: Matric / Grade 12 with an NQF Level 5 Certificate in Marketing or related field.
Strong understanding of digital marketing channels, SEO, social media, and analytics.Excellent communication skills, both verbal and written.
Customer-focused approach with strong interpersonal skills.
Ability to work independently, manage multiple projects, and meet deadlines.
This role offers a fantastic opportunity for a creative digital marketing professional to contribute to my clients growth. If you meet the criteria, my client would love to hear from you.