External Sales Consultant

Job Purpose:

To drive sales growth by securing new business, maintaining and expanding existing client relationships, and delivering exceptional customer service within the food services and hospitality sector.

Key Responsibilities:

• Identify and develop new business opportunities through cold calling and networking
• Build and maintain strong relationships with existing clients
• Conduct regular client visits to ensure service excellence and customer satisfaction
• Promote and sell products/services to meet and exceed sales targets
• Prepare and present sales proposals and quotations
• Monitor market trends, competitor activity, and customer needs
• Resolve customer queries and provide effective solutions
• Collaborate with internal teams to ensure seamless service delivery
• Maintain accurate records of sales activities and client interactions

Minimum Requirements:

• Matric (Grade 12) – essential
• Relevant tertiary qualification – advantageous
• Previous sales experience – advantageous (preferably in food services/hospitality)
• Valid driver’s license and own reliable vehicle – essential
• Willingness to travel within the region

Key Competencies & Skills:

• Strong sales drive with a “go-getter” attitude
• Self-motivated and target-driven
• Excellent problem-solving ability
• Strong customer service orientation
• Resilient and able to handle rejection positively
• Ability to work under pressure in a fast-paced environment
• Excellent communication and interpersonal skills
• Outgoing, confident, and professional demeanor
• Positive, proactive, and results-focused mindset
• Ability to build and maintain long-term client relationships
• Team player with a willingness to learn and grow
• Humble, adaptable, and open to feedback

Behavioral Attributes:

• Ambitious and career-driven
• Persistent and determined to close sales
• Emotionally resilient – does not take rejection personally
• High level of integrity and professionalism

What Success Looks Like:

• Consistent achievement (or exceeding) of sales targets
• Growth in client base and revenue
• Strong, long-lasting client relationships
• Positive contribution to team and company culture