Campaign Manager
Callforce Direct Cape Town
Campaign Manager | Cape Town
CallForce is a prominent BPO known for delivering exceptional outsourced solutions to our clients. We are seeking a highly skilled and results-driven Campaign Manager for our Outbound Telco Sales division. As a Campaign Manager, you will be responsible for planning, executing, and optimizing outbound sales campaigns to drive revenue growth and exceed client expectations.
Key Responsibilities:Campaign Strategy and Planning:
- Develop comprehensive campaign strategies aligned with client goals and industry best practices.
- Define campaign objectives, target audience, and key performance indicators (KPIs).
- Create and manage campaign budgets and timelines.
- Lead a team of team leaders, sales agents, trainers, and support staff to ensure campaign success.
- Ensure team leaders performance reviews are conducted regularly, and constructive feedback is given for performance improvement.
- Foster a collaborative and high-performance culture within the team.
- Oversee the execution of outbound sales campaigns, ensuring adherence to scripts and compliance standards.
- Monitor campaign performance, analyse data, and make data-driven decisions to optimize results.
- Implement strategies to increase sales conversion rates and achieve revenue targets.
- Generate and analyse campaign reports to track KPIs, identify trends, and recommend improvements.
- Provide regular reports to clients and internal stakeholders, summarizing campaign performance and actionable insights.
- Ensure that all campaign activities comply with industry regulations and client-specific requirements.
- Implement and maintain rigorous quality assurance processes to uphold service quality.
- 5+ years of experience as a Campaign Manager in an outbound telco sales environment within the BPO industry.
- Strong leadership and team management skills.
- Excellent communication and client-facing abilities.
- Analytical mindset with the ability to interpret data and make strategic decisions.
- Knowledge of outbound sales processes, techniques, and compliance standards.
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