Digital Marketing Assistant
Ad Talent Cape Town
Who are we: One of the leading wholesale and retail business in South Africa with over 10 years of existence in the South African market.
Who we are looking for: A talented Digital Marketing Assistant.
What will you do:
- Create digital marketing campaigns
- Including, but not limited to: digital material, print materials, promotional Items etc.
- Ensure consistency in the brand messaging
- Work with the sales team to coordinate marketing campaigns
- Prepare emails and newsletters to send to current customers
- Launch promotional offers and events to attract new customers
- Optimise the business website to increase online traffic
- Follow best practices for social media marketing on different platforms
- Conduct regular audits for social media and website marketing performance
- Maintain and monitor online listings across various e-commerce platforms
- Track marketing metrics and analyse digital data to measure marketing success
- Marketing administration and product management support
- Management of promotional items and supplier relationships
What will you need:
- Bachelor’s degree in marketing, communications, or related field
- 1 – 3 years experience
- In-depth understanding of the retail and wholesale market would be an advantage
- Demonstrated experience in the management of social and digital media
- Google fundamentals of digital marketing, Google Analytics, Google Ads certificates
- Graphic Design course (Adobe InDesign, Adobe Illustrator, Adobe Photoshop certificates)
- Copywriting
- Proficiency in the following programmes/softwares:
- Mailchimp or similar email marketing platforms
- Adobe Illustrator
- Adobe Indesign
- Adobe Photoshop
- Canva
Skills/Competencies:
- Excellent design skills and knowledge of social media and creative platforms
- Proficient in computer skills
- Knowledge of the latest web technologies and industry trends
- Attention to detail, accuracy and sensitivity
- Ability to work to deadlines in a busy environment - working on multiple projects at any given time
- Flexibility and adaptability
Solutions-orientated, with an ability to approach problems logically and with creative thinking
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