Senior Paid Media Campaign Lead
Communicate Recruitment Johannesburg
What You'll Bring
Own the endâtoâend delivery of paid digital campaigns, with a strong focus on programmatic and Google platforms
Plan, launch, and optimise Display, Video, Search, Performance Max, and YouTube campaigns
Manage programmatic activity using DV360, including targeting, budget pacing, and optimisation
Interpret campaign data to uncover insights, trends, and growth opportunities
Ensure campaigns are aligned to performance goals, budgets, and delivery milestones
Work collaboratively with internal stakeholders across creative, data, and strategy
Proven experience managing digital performance campaigns in an agency or inâhouse environment
Handsâon DV360 experience is essential
Strong working knowledge of Google Ads and the Google Marketing ecosystem
Certified in relevant Google platforms (Ads, Analytics, or Marketing Platform)
Confident working with tracking, tagging, and performance measurement
Analytical mindset with the ability to translate data into actionable decisions
GA4 reporting and performance analysis
Broader programmatic or DSP exposure
Multiâchannel funnel experience (e.g. social, SEO, video)
100% remote working model
Marketârelated remuneration
Exposure to diverse campaign types and international work
Ongoing learning and development support
Own the endâtoâend delivery of paid digital campaigns, with a strong focus on programmatic and Google platforms
Plan, launch, and optimise Display, Video, Search, Performance Max, and YouTube campaigns
Manage programmatic activity using DV360, including targeting, budget pacing, and optimisation
Interpret campaign data to uncover insights, trends, and growth opportunities
Ensure campaigns are aligned to performance goals, budgets, and delivery milestones
Work collaboratively with internal stakeholders across creative, data, and strategy
Maintain a high standard of execution while managing multiple campaigns simultaneously
What We're Looking ForProven experience managing digital performance campaigns in an agency or inâhouse environment
Handsâon DV360 experience is essential
Strong working knowledge of Google Ads and the Google Marketing ecosystem
Certified in relevant Google platforms (Ads, Analytics, or Marketing Platform)
Confident working with tracking, tagging, and performance measurement
Analytical mindset with the ability to translate data into actionable decisions
Comfortable operating independently in a remote, fastâpaced environment
Advantageous Experience (Not Essential)GA4 reporting and performance analysis
Broader programmatic or DSP exposure
Multiâchannel funnel experience (e.g. social, SEO, video)
Strategic input into campaign planning and optimisation frameworks
What's On Offer100% remote working model
Marketârelated remuneration
Exposure to diverse campaign types and international work
Ongoing learning and development support
Opportunity to grow into a more senior or specialist role over time
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Qualifications & Requirements:
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Requirements:
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