Digital Specialist Sports

• Manage, maintain and modify the sports digital platforms according to strategies.
• Implement the image and positioning of the brand digitally.
• Maintain the highest data integrity on both the station digital platforms as well as the internal organisation intranet website.
• Communicate with internal IT Services in regards to updating station related information on the intranet as well on the station website.
• Integrate new technologies onto the station digital platforms.
• Management of multiple and diverse projects on digital platforms in line with Station and portfolios strategy for new media.
• Monitor changes in the world of commerce and reassess whether these changes do influence the business objectives of station to ensure coherence of digital content.

• Conduct research, develop and introduce new programmes when applicable to station strategy.
• Input in formulating the online digital platforms strategy.
• Respond to queries about the stations digital platforms
• Translate business goals and objectives into actionable and measurable digital marketing campaigns.
• Create and monitor social media campaigns to drive traffic to the website and on air.
• Produce and upload content (articles / images / podcasts / videos) for digital platforms.
• Manage and promote conversation and engagement on all digital platforms.
• Development and implementing of digital platforms and functionality to meet identified business needs.
• Develop and maintain the appropriate environment to support the Marketing and Programming Manager in goals and objectives of overall strategy.
• Negotiate and procure online media as and when required.
• Promote and encourage cross-platform content

• Work in conjunction with Programming to achieve programming objectives.
• Maximum delivery and performance with stakeholders through efficient Service Level Agreement management.
• Communicate with internal and external stakeholders.

• Provide Marketing with insight into listeners online website patterns and behaviour.
• Provide detailed Reporting.

INHERENT/MINIMUM REQUIREMENTS

• Bachelors degree or National Diploma in marketing, Media Studies or related field (NQF 6/7)

• 3 years experience in digital platforms environment
• Experience in sound recording and editing.

• Stay abreast of industry trends and all applicable technologies.
• Knowledge of HTML
• Digital Platforms
• Basic understanding of Marketing
• Basic understanding of radio
• Communication (verbal and written)
• Customer Service orientated/focused
• Establish and maintain relationships.
• Innovative, Proactive and action orientated
• Data & trend analyses and interpretation
• Negotiation
• Problem solving
• Computer literate (All Microsoft Packages)