[ref. b92340720] Social Media Digital Marketer
Emporium Human Capital Randburg R 120,000 - R 140,000/year
Social Media Digital Marketer - POS25205
Location: RandburgSalary: R120,000 R140,000 CTC per annum
Requirements:
- Proven experience as a Social Media Manager, Digital Marketing Specialist, or similar role.
- Strong knowledge of major social media platforms (Facebook, Instagram, LinkedIn, TikTok, X, YouTube, Pinterest).
- Excellent copywriting and content creation skills.
- Experience with social media scheduling tools (e.g., Hootsuite, Buffer, Later).
- Ability to analyze data and turn insights into actionable strategies.
- Understanding of SEO and web traffic metrics.
- Strong visual and creative skills; basic graphic design/video editing ability is an advantage.
- Ability to work independently and manage multiple projects simultaneously.
- Excellent communication, time management, and organizational skills.
- Relevant qualification in Marketing, Communications, or related field preferred.
Duties:
- Develop, implement, and manage social media strategies aligned with business goals.
- Create engaging, high-quality content (images, videos, articles) for various platforms.
- Plan and execute targeted social media campaigns to drive engagement, leads, and conversions.
- Monitor, analyze, and report on performance metrics (reach, engagement, click-through rates, conversions).
- Manage community interactions, including responding to comments, messages, and reviews promptly.
- Collaborate with marketing, design, and sales teams to ensure brand consistency.
- Research industry trends, competitors, and emerging platforms to keep strategies current.
- Optimize content and posting schedules for maximum visibility.
- Manage paid social media advertising campaigns (budget allocation, targeting, A/B testing).
- Use analytics tools to refine strategies and improve ROI.
Closing Date: 15 September 2025
How to Apply
If you meet the above criteria and are ready to take your hospitality career to the next level, please send your updated CV to
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