[ref. g70370321] Marketing Coordinator - People Dimension

Introduction

A leading telecommunications provider, based in Centurion is seeking a talented and motivated Marketing Coordinator to join their team. If you're a proactive go-getter with a passion for digital marketing, lead generation, and design, we encourage you to apply for this exciting opportunity.

Position Overview

We are looking for a detail-oriented individual who can transform ideas into successful campaigns.

1. Digital Campaigns:

• Conceptualize, implement, and manage digital campaigns on social media and PPC platforms such as Google Ads with a strong focus on Lead generation campaigns.
• Strategize to maximize lead quality and conversion rates.

1. Social Media Management:

• Manage Social Media Platforms: Facebook and LinkedIn.
• Develop and implement an effective social media strategy to drive engagement, increase followers, and generate leads.
• Plan and create engaging and shareable social media content.
• Monitor social media trends, comments, and messages, responding promptly to inquiries.
• Analyze social media data and performance metrics to evaluate campaign success

1. Graphic Design & Content Creation:

• Create visually compelling and on-brand graphics for marketing materials.
• Create compelling content for lead generation campaigns and social media platforms.
• Ensure all content aligns with brand and corporate identity (CI) guidelines.
• Work with cross-functional teams to develop content ideas and concepts.
• Develop persuasive copy and captivating visuals for various platforms.
• Stay updated with the trends.

1. Sales Support:

• Collaborate with the sales team to provide essential brand and marketing collateral.
• Assist in crafting sales-focused content

1. Event and Roadshow Organization:

• Contribute to the planning and execution of events and roadshows.
• Boost brand awareness and drive lead generation through events

1. Market Research and Competitor Analysis:

• • Conduct in-depth market research to identify trends and target audiences.
• • Perform competitor analysis to inform marketing strategies

1. Data Analysis:

• Leverage tools like Google Analytics and campaign data to extract valuable insights.
• Monitor and report on key performance indicators

1. SEO and Website Management:

• Apply basic SEO principles to optimize content.
• Perform minor edits on the website using WordPress.

Desired Experience & Qualification

• Minimum of 1-2 years of experience in social media and Google ads marketing with a focus on lead generation campaigns.
• Proficiency in Afrikaans and English, both written and spoken.
• Strong analytical skills and the ability to interpret campaign data effectively.
• Proficiency in Adobe Creative Suite, particularly Illustrator, Photoshop, and InDesign.
• Knowledge of After Effects and Premiere Pro is a plus.
• Knowledge of Google Ads, Google Analytics and Facebook Business Suite
• Microsoft Office 365 (PowerPoint, Word)
• WordPress
• Demonstrable design skills and a portfolio showcasing previous marketing work.
• Strong analytical skills and the ability to interpret campaign data effectively.
• Demonstrable design skills and a portfolio showcasing previous marketing work.

• Self-motivated and a go-getter.
• Confident and detail oriented.
• Strong campaign strategizing abilities.
• Willingness to grow and learn

• Matric (Grade 12) required.
• A degree or certificate in Graphic Design and/or Marketing is advantageous.
• A valid driver's license and reliable transport.

Package & Remuneration

R25 000.00 – R30 000.00 CTC pm.