Senior Strategic Brand Manager - JHB
Service Solutions Johannesburg
Senior Strategic Brand Manager
Our client, a Luxury Fashion Company with globally recognised name.The company is seeking a seasoned Senior Strategic Brand Manager to lead the development and implementation of our brand identity across our luxury fashion portfolio. The successful candidate will have a proven track record in luxury brand management, with experience in managing multiple brands under one umbrella.
Key Responsibilities:
- Define Evolved Brand Identity:
- Consumer Implementation Framework:
Identify value proposition benefits, understand consumer psychographics, define brand positions, framing, and touch points, and establish metrics for brand management.
Requirements:- Proven luxury brand experience, preferably in fashion
- Experience managing multiple brands under one brand umbrella
- Strong focus on customer experience
- Tertiary studies in Strategic Brand and Marketing or related qualification (highly preferred)
- Minimum 10 years of experience in a similar role, with at least 5 years in a leadership capacity
- Entrepreneurial mindset
- Legacy-focused approach
- Curiosity and adaptability
- Global perspective and understanding of consumer behaviours
Deliverables
Short-term Goals:- Establish clarity and alignment of brand identity across all facets
- Enhance customer interaction and engagement on social media and digital platforms
- Develop the model for the next evolution of the Brand
- Define the next stage of the brand, focusing on legacy brands
- Evolve brand on the global stage
Service SolutionsJohannesburg
Senior Strategic Brand Manager
Our client, a Luxury Fashion Company with globally recognised name.
The company is seeking a seasoned Senior Strategic Brand Manager to lead the development and implementation of our brand identity across our luxury...
Greys PersonnelGermiston, 14 km from Johannesburg
to detail
• Ability to manage multiple priorities in a fast-paced environment
• High levels of accountability and decision-making capability
Key Responsibilities: The Brand Manager will take full accountability for the performance, profitability...
PRR RecruitmentGermiston, 14 km from Johannesburg
Willing to work overtime when required to ensure the best product ranges are produced. ? Education: Bachelor’s degree or diploma in Business, Product Management, Brand Management, marketing or related field, completed or in progress.
? Experience: 2-3...