Account Manager

Roles & Responsibilities:

• Monitor the ongoing account activities by maintaining regular contact with client and internal team.
• Attend project briefings with client, probing questions about timings and deliverables. Take initiative to understand and figure out the brief. If briefing via email, ensure clarity of brief and query anything that’s unclear.
• Strategically understand the brief in the context of the brand and marketing objectives.
• Take initiative to ensure clarity between various stakeholders, if this is a concern (i.e. host an alignment workshop internally with team or with client if necessary) especially on bigger or seasonal campaigns.
• Figure out team (internal and external) and required time and resource to conceptualise, execute and finalise the job of work.
• Put together the proposal or cost estimate using internal resource or external suppliers and the production manager.
• Get sign off of CE from client. Ensure a PO is issued if relevant.
• Brief internal and external teams and ensure clarity regarding their deliverables. Ensure all parties are informed, motivated and have enough guidance, strategy and inspiration to get started.
• Manage progress and deliver the client’s work within the given/agreed deadlines.
• Organise, facilitate and participate in creative brainstorms with internal and external teams.
• Plan timings, internal reviews and lead up to presentations.
• Inform client and internal team of the work status of projects, daily WIP, weekly WIP or as required.
• Present (alongside the team) to client.
• Manage reverts in studio & with external parties and deliver to client within the given deadline.
• Keep track of hours spent vs. CE and flagging with trafficking/client if this is being exceeded.
• Facilitate creative sign off.
• Arrange, attend and contribute to client meetings, taking minutes and sending minutes or summaries of meetings within 24 hours.
• Attend and assist on shoots.
• Work with the copywriter & designer to get the work out of the studio.
• Ensure 100% accuracy on all work sent to client.
• Ensure the communication flows effectively and all feedback/reverts are attended to.
• Establish relationships with client by maintaining and nurturing
• Schedule weekly deadlines and work flow for the team in order to meet the relevant client deadlines and review meetings, attending divisional WIP and sending daily WIP to team.
• Liaise with suppliers on all production related activities (VM team or printers or video production team) set up briefing meetings with team and supplier, follow up on any work in progress, ensure work is aligned to brief, review work done and follow up on billing to client.
• Ensure creative director signs off creative before sending through to client.
• Internal sign off of final material before being sent to stations/printers/client.
• Sign off from client in writing before sending ads to printers etc.
• Handle budgets, manage campaign costs and ensure invoice is sent to client.